The Dark Side of Hype Culture in Sneaker Reselling Sneakers have become status symbols, coveted collectibles, and a gateway to underground markets.
At the center of this frenzy is the sneaker reseller, driven by profit and social validation.
What's Behind the Hype: Understanding the Psychology of Sneaker Reselling The allure of sneakers as status objects can be attributed to FOMO – fear of missing out.