The Unseen Facade of Sportsbook Promotions Bryce Harper's recent revelation about his involvement in a FanDuel promotional video has shed light on the murky world of sportsbook partnerships and their impact on athletes and fans.
His statement raises questions about the blurred lines between personal endorsement and exploitation.
Harper's assertion that he didn't know how FanDuel would use his personalized video is not surprising, given the complexity of sponsorship deals in influencer marketing.